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PCC Wins State Marketing Award

11/09/2006Polk Community College received a first place award for its outdoor advertising campaign at Florida Association of Community College’s recent annual conference. The award was presented to Thomas Dowling, who directs PCC’s public relations and marketing program. “This honor would not have been possible without the talents of Melanie Drake, Advertising Director at Nissen Advertising, who design the billboard,” said Dowling. “We are a great team!”

            The billboard features a large image of two students working at a computer and the words “Because It Works” and PCC’s logo emblazoned on it. This design and slogan have been featured in PCC’s marketing campaign this year and have appeared in several ads and college publications, such as the Catalog and Class Schedules.

            The competition, conducted by FACC’s Intuitional Advancement Commission, celebrated the marketing excellence in Florida’s 28 community colleges.

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